Regulatory 2009-02-13 08:00 CET Financial information

Sales rose 5% in January

Sales rose 5% in January to SEK 385 m (367). Compared with the same month in 2008, 18 stores have been added and the total number of stores on 31 January 2008 was 100. Of the total sales during the month, stores accounted for SEK 378m (357) and mail order/Internet for SEK 7m (10). Sales by country were distributed as follows: Sweden and UK: SEK 197 m (197) Unchanged Norway: SEK 153 m (140) + 9% Finland: SEK 35 m (30) + 17% Total sales during the nine month period (May 2008 – January 2009) increased by 6% to SEK 3 877 m (3 674). The Q3-report for 2008/09 will be published on 11 March 2009. For more information please contact: Klas Balkow, CEO and President: +46 (0)247-447 55 John Womack, Director Information & IR: +46 (0)70-678 24 99

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